The persona lifecycle: keeping people in mind throughout product design
In: The Morgan Kaufmann series in interactive technologies
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In: The Morgan Kaufmann series in interactive technologies
The design of commercial products that are intended to serve millions of people has been a challenge for collaborative approaches. The creation and use of fictional users, concrete representations commonly referred to as 'personas', is a relatively new interaction design technique. It is not without problems and can be used inappropriately, but based on experience and analysis it has extraordinary potential. Not only can it be a powerful tool for true participation in design, it also forces designers to consider social and political aspects of design that otherwise often go unexamined.
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In: Human factors: the journal of the Human Factors Society, Band 38, Heft 2, S. 193-205
ISSN: 1547-8181